{"id":322,"date":"2017-07-01T23:00:29","date_gmt":"2017-07-01T23:00:29","guid":{"rendered":"http:\/\/localhost\/animasmarketing\/?p=322"},"modified":"2020-05-06T20:01:55","modified_gmt":"2020-05-06T20:01:55","slug":"the-2nd-step-in-simple-seo-title-tags","status":"publish","type":"post","link":"https:\/\/animasmarketing.com\/the-2nd-step-in-simple-seo-title-tags\/","title":{"rendered":"The 2nd Step in Simple SEO &#8211; Title Tags"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; background_color=&#8221;#f4f4f4&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.0.100&#8243; custom_padding=&#8221;0px|0px|0px|0px&#8221;][et_pb_row custom_padding=&#8221;0px|0px|27px|0px&#8221; module_class_1=&#8221;blog_column1_background&#8221; _builder_version=&#8221;3.0.100&#8243;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221; module_class=&#8221;blog_column1_background&#8221;][et_pb_text admin_label=&#8221;Text&#8221; module_class=&#8221;m_mainblogcontent&#8221; _builder_version=&#8221;3.0.101&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<h1 class=\"entry-title\"><a href=\"https:\/\/animasmarketing.com\/the-2nd-step-in-simple-seo-title-tags\/\">SEO Title Tags &#8211; Best Practices for your Business<\/a><\/h1>\n<div class=\"blog_author_tyler\">\n<p><img decoding=\"async\" class=\"wp-image-11870 alignleft size-full\" src=\"..\/wp-content\/uploads\/2018\/02\/tyler-rice-business-marketing.png\" alt=\"Business Marketing Tyler Rice\" width=\"40\" height=\"40\" \/><\/p>\n<div class=\"author_text\">by Tyler Rice<\/div>\n<div class=\"date_icon\"><img decoding=\"async\" class=\"wp-image-11919 alignleft size-full\" src=\"..\/wp-content\/uploads\/2018\/02\/business-clock-icon-2.png\" alt=\"business clock icon\" width=\"20\" height=\"19\" \/><\/div>\n<div class=\"date_updated\">Last updated July 1, 2017<\/div>\n<\/div>\n<div class=\"blog_spacer\"><\/div>\n<h2><\/h2>\n<h2>Great title tags are crucial to high ranks in search engines.<\/h2>\n<p>Last week, we discussed the <a href=\"..\/the-1st-step-in-simple-seo-keywords\/\">first step in implementing search engine optimization<\/a> for your website.<\/p>\n<p>If you haven&#8217;t had a chance to check out the first blog in this series, I would recommend checking it out!<\/p>\n<p>Once you have built a comprehensive list of keyword phrases, it is now time to put those keywords into each title tag of your web pages.<\/p>\n<p>&nbsp;<\/p>\n<h2>Plugging Keywords into your Website Titles<\/h2>\n<p>Each one of your web pages will have a title tag located inside the head tag of your HTML code. This will be the title of the web page that shows up in search engines and at the top of a browser tab.<\/p>\n<p><img decoding=\"async\" src=\"..\/wp-content\/uploads\/2018\/01\/title-tag-example.png\" width=\"619\" height=\"125\" alt=\"title tag example\" class=\"wp-image-11722 aligncenter size-full\" srcset=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/title-tag-example.png 619w, https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/title-tag-example-300x61.png 300w, https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/title-tag-example-610x123.png 610w\" sizes=\"(max-width: 619px) 100vw, 619px\" \/><\/p>\n<h2><\/h2>\n<h2>What is the best way to optimize my title tags?<\/h2>\n<p>There are some important tips to keep in mind when creating each title tag.<\/p>\n<p>&nbsp;<\/p>\n<h3>1.Place your important keywords in the title<\/h3>\n<p>Place the most relevant keywords to your business at the beginning of the title for the best optimization. Then consider using the next best keyword phrases to follow.<\/p>\n<p>&nbsp;<\/p>\n<h3>2. Keep the title short<\/h3>\n<p>Google search engine will not show more than the first 60 characters of a title.<\/p>\n<p>If you keep your title below this limit, then you can make sure that your whole title gets displayed correctly. Keep in mind when creating the title to use characters such as &#8220;:&#8221; or &#8220;|&#8221; to separate keyword phrases as many other characters are not supported in the title tag.<\/p>\n<p>&nbsp;<\/p>\n<h3>3. Don&#8217;t Overdo it<\/h3>\n<p>If you stuff your title with the same keywords, Google can recognize this and dock you in the search engine results. Keep it relevant and pleasing to a user experience.<\/p>\n<p>&nbsp;<\/p>\n<h3>4. Don&#8217;t Duplicate Titles<\/h3>\n<p>You want to make sure that each title of your web pages has a unique title to them.<\/p>\n<p>This will help with your click-through rates for each page and will spread your results out on the long-tail of keyword searches.<\/p>\n<p>Refrain from using titles such as &#8220;Home&#8221; or &#8220;About&#8221; since Google will see this as possibly having duplicate content on your website.<\/p>\n<p>&nbsp;<\/p>\n<h3>5. Make sure it looks nice!<\/h3>\n<p>Make sure that your title looks good to any potential visitors to your site. No matter how you optimize your title tags, if it is not relevant to a user, then they will not even click your link!<\/p>\n<p>&nbsp;<\/p>\n<h3>Remember that Google is built for showing the most relevant pages<\/h3>\n<p>Always keep in mind that a search engine such as Google strives to bring the best web pages for each search.<\/p>\n<p>If Google feels that your web page is too keyword heavy and not good enough content for a great user experience, then it will dock your site from the top of the search rankings.<\/p>\n<p>Next week, we will dive into the next step of simple SEO which will be discussing meta descriptions and content marketing. We will dive into plugging your keywords into awesome content to not only provide a great user experience but to also rank higher in search engines.<\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_comments show_count=&#8221;off&#8221; form_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.0.100&#8243; header_font=&#8221;||||||||&#8221; body_font=&#8221;||||||||&#8221; form_field_font=&#8221;ABeeZee||||||||&#8221; meta_font=&#8221;||||||||&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;#afafaf&#8221; custom_padding=&#8221;|40px||40px&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#ff5f27&#8243; button_border_width=&#8221;0px&#8221; button_font=&#8221;||||||||&#8221; button_use_icon=&#8221;off&#8221; button_bg_color_hover=&#8221;#d3491f&#8221; button_border_radius_hover=&#8221;3px&#8221; button_alignment=&#8221;left&#8221;][\/et_pb_comments][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_cta title=&#8221;Is Your Business Being Found Online?&#8221; button_url=&#8221;https:\/\/animasmarketing.com\/resources\/small-business-assessment\/&#8221; button_text=&#8221;Learn More&#8221; module_id=&#8221;m_marketing_report&#8221; _builder_version=&#8221;3.0.101&#8243; header_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;center&#8221; header_font_size=&#8221;32px&#8221; header_text_color=&#8221;#ffffff&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;20px&#8221; body_text_color=&#8221;#ffffff&#8221; custom_margin=&#8221;40px||80px|&#8221; custom_padding=&#8221;|20px|40px|20px&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#ff5f27&#8243; button_border_color=&#8221;rgba(255,255,255,0.34)&#8221; button_font=&#8221;||||||||&#8221; button_use_icon=&#8221;off&#8221; button_bg_color_hover=&#8221;#c4521d&#8221; box_shadow_style=&#8221;preset1&#8243; custom_css_promo_description=&#8221;padding-bottom:40px;&#8221; custom_css_promo_title=&#8221;padding-top:0px;||padding-bottom:40px;&#8221;]<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/Laptop-Metrics-Colorado.png\" width=\"700\" height=\"368\" alt=\"Laptop Metrics Colorado\" class=\"wp-image-11157 aligncenter size-full\" srcset=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/Laptop-Metrics-Colorado.png 700w, https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/01\/Laptop-Metrics-Colorado-480x252.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 700px, 100vw\" \/><\/p>\n<h3>Free Digital Marketing Report ($150 Value)<\/h3>\n<p><img decoding=\"async\" src=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/02\/marketing-module-line.png\" width=\"120\" height=\"2\" alt=\"marketing module line\" class=\"wp-image-12458 aligncenter size-full\" srcset=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/02\/marketing-module-line.png 120w, https:\/\/animasmarketing.com\/wp-content\/uploads\/2018\/02\/marketing-module-line-20x1.png 20w\" sizes=\"(max-width: 120px) 100vw, 120px\" \/>Want to know how your business stacks up against the competition?<\/p>\n<p>[\/et_pb_cta][et_pb_search exclude_pages=&#8221;off&#8221; exclude_posts=&#8221;off&#8221; show_button=&#8221;off&#8221; placeholder=&#8221;Search our blog&#8230;&#8221; button_color=&#8221;#eeeeee&#8221; placeholder_color=&#8221;#bbbbbb&#8221; _builder_version=&#8221;3.0.100&#8243; input_font=&#8221;||||||||&#8221; input_font_size=&#8221;16px&#8221; input_text_color=&#8221;#71818c&#8221; button_font=&#8221;||||||||&#8221; button_font_size=&#8221;16px&#8221; button_text_color=&#8221;#bbbbbb&#8221; background_color=&#8221;#f7f9fb&#8221; border_radii=&#8221;on|60px|60px|60px|60px&#8221; border_width_all=&#8221;2px&#8221; border_color_all=&#8221;#e2e2e2&#8243; max_width=&#8221;260px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;20px||20px|&#8221;][\/et_pb_search][et_pb_cta title=&#8221;Need Marketing Help?&#8221; button_url=&#8221;\/contact&#8221; button_text=&#8221;Learn More&#8221; background_color=&#8221;#ffffff&#8221; module_class=&#8221;marketing_help_2&#8243; _builder_version=&#8221;3.0.101&#8243; header_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;center&#8221; header_font_size=&#8221;32px&#8221; body_font=&#8221;|300|||||||&#8221; body_font_size=&#8221;24px&#8221; body_text_color=&#8221;#777777&#8243; custom_margin=&#8221;80px||80px|&#8221; custom_padding=&#8221;0px|0px|60px|0px&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#ff5f27&#8243; button_border_color=&#8221;rgba(255,255,255,0.34)&#8221; button_font=&#8221;||||||||&#8221; button_use_icon=&#8221;off&#8221; button_bg_color_hover=&#8221;#c4521d&#8221; box_shadow_style=&#8221;preset1&#8243; custom_css_promo_description=&#8221;padding-bottom:40px;&#8221; custom_css_promo_title=&#8221;background-color:#0e76bc;||padding-top:40px;||padding-bottom:40px;&#8221;]<\/p>\n<p>If you want assistance with marketing strategies to grow your business, then let&#8217;s talk.<\/p>\n<p>[\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO Title Tags &#8211; Best Practices for your Business by Tyler Rice Last updated July 1, 2017 Great title tags are crucial to high ranks in search engines. Last week, we discussed the first step in implementing search engine optimization for your website. If you haven&#8217;t had a chance to check out the first blog [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":324,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Title tags are one of the most simple and important SEO ranking factors for on-page optimization. Here are some guidelines on getting you started.","_et_pb_use_builder":"on","_et_pb_old_content":"<h2>Great title tags are crucial to high ranks in search engines.<\/h2>\r\nLast week, we discussed the <a href=\"https:\/\/animasmarketing.com\/the-1st-step-in-simple-seo-keywords\/\">first step in implementing search engine optimization<\/a> for your website.\r\n\r\nIf you haven't had a chance to check out the first blog in this series, I would recommend checking it out!\r\n\r\nOnce you have built a comprehensive list of keyword phrases, it is now time to put those keywords into each title tag of your web pages.\r\n<h2>Plugging Keywords into your Website Titles<\/h2>\r\nEach one of your web pages will have a title tag located inside the head tag of your HTML code. This will be the title of the web page that shows up in search engines and at the top of a browser tab.\r\n\r\n<img class=\"alignnone size-full wp-image-323\" src=\"https:\/\/localhost\/animasmarketing\/wp-content\/uploads\/2017\/07\/title-tag.png\" alt=\"Title Tag\" width=\"607\" height=\"119\" \/>\r\n<h2>What is the best way to optimize my title tags?<\/h2>\r\nThere are some important tips to keep in mind when creating each title tag.\r\n<h3>1.Place your important keywords in the title<\/h3>\r\nPlace the most relevant keywords to your business in the beginning of the title for the best optimization. Then consider using the next best keyword phrases to follow.\r\n<h3>2. Keep the title short<\/h3>\r\nGoogle search engine will not show more than the first 60 characters of a title. If you keep your title below this limit, then you can make sure that your whole title gets displayed correctly. Keep in mind when creating the title to use characters such as \":\" or \"|\" to separate keyword phrases as many other characters are not supported in the title tag.\r\n<h3>3. Don't Overdo it<\/h3>\r\nIf you stuff your title with the same keywords, Google can recognize this and dock you in the search engine results. Keep it relevant and pleasing to a user experience.\r\n<h3>4. Don't Duplicate Titles<\/h3>\r\nYou want to make sure that each title of your web pages has a unique title to them. This will help with your click-through rates for each page and will spread your results out on the long-tail of keyword searches. Refrain from using titles such as \"Home\" or \"About\" since Google will see this as possibly having duplicate content on your website.\r\n<h3>5. Make sure it looks nice!<\/h3>\r\nMake sure that your title looks good to any potential visitors to your site. No matter how you optimize your title tags, if it is not relevant to a user, then they will not even click your link!\r\n<h3>Remember that Google is built for showing the most relevant pages<\/h3>\r\nAlways keep in mind that a search engine such as Google strives to bring the best web pages for each search. If Google feels that your web page is too keyword heavy and not good enough content for a great user experience, then it will dock your site from the top of the search rankings. Next week, we will dive into the next step of simple SEO which will be discussing meta descriptions and content marketing. We will dive into plugging your keywords into awesome content to not only provide a great user experience, but to also rank higher in search engines.","_et_gb_content_width":"","footnotes":""},"categories":[28,23],"tags":[],"class_list":["post-322","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-page-seo","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The 2nd Step in Simple SEO - Title Tags - Animas Marketing<\/title>\n<meta name=\"description\" content=\"Title tags are one of the most simple and important SEO ranking factors for on-page optimization. Here are some guidelines on getting you started.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/animasmarketing.com\/the-2nd-step-in-simple-seo-title-tags\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 2nd Step in Simple SEO - Title Tags - Animas Marketing\" \/>\n<meta property=\"og:description\" content=\"Title tags are one of the most simple and important SEO ranking factors for on-page optimization. Here are some guidelines on getting you started.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/animasmarketing.com\/the-2nd-step-in-simple-seo-title-tags\/\" \/>\n<meta property=\"og:site_name\" content=\"Animas Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/animasmarketing\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-01T23:00:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-06T20:01:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/animasmarketing.com\/wp-content\/uploads\/2017\/07\/title-tag-seo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tyler Rice\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@animasmarketing\" \/>\n<meta name=\"twitter:site\" content=\"@animasmarketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tyler Rice\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The 2nd Step in Simple SEO - Title Tags - Animas Marketing","description":"Title tags are one of the most simple and important SEO ranking factors for on-page optimization. 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